We have added Natuurkappers.nl to our portfolio. This project has become a comprehensive platform for natural hairdressers, clients and salon owners.
For this website, we built a customised WordPress platform with a smart salon finder, interactive map, city and county pages, salon profiles and a private salon management environment. Visitors can search by location, distance, province, treatments, brands and price level. This will help them find a hairdresser that suits their needs faster.
A lot of customisation has also been developed on the back end. Salons can manage their own profiles, changes are checked before they go live and new salons can be added in batches via CSV import. Addresses are automatically converted to map locations, so entries are immediately usable in the search function.
In addition, product feeds are linked so that relevant products can be displayed in different places within the platform. Visitors also get help from Amy, the chatbot on the site, who can answer questions about hair care and products.
Natuurkappers.co.uk is thus no ordinary website, but a complete directory platform with a focus on findability, ease of use and manageability.
See the case in our portfolio.
